Monday, January 31, 2011

kewords


Keywords are the words that are used to reveal the internal structure of an author's reasoning. While they are used primarily for rhetoric, they are also used in a strictly grammatical sense for structural composition, reasoning, and comprehension. Indeed, they are an essential part of any language.
There are many different types of keyword categories including: Conclusion, Continuation, Contrast, Emphasis, Evidence, Illustration and Sequence. Each category serves its own function, as do the keywords inside of a given category.

keywords are the words people type into a search box when they’re looking for something online. The search engine uses the keywords to decide which web pages to deliver in the results pages. That’s why keywords are crucial to your online marketing – use them in your web site copy and you can rank well on Google, Yahoo, MSN or any other search engine, ignore them and your pages will rarely be found

Keyword Research
            Keyword research is the process of finding out the words and phrases that your potential customers use online. We're all creatures of habit and what we type into the search boxes isn't random, it's influenced subconsciously by our language and culture. Our searches follow certain patterns, we share the same types of words, we're influenced by news stories and the latest buzz or fashion.
             Wordtracker's research results will give you thousands of keywords results - all real searches made by real people, relevant to your products and services.

Keyword Analysis
            The thousands of keywords results you get from your keyword research are full of surprises and opportunities. To get the most from these results you need to analyze and prioritize them in terms of the traffic they can produce and the competition you will face. Wordtracker has the tools to make your keyword analysis simple and productive.


Top Keywords
              The top keywords give you clues to what's happening on the web and that extra bit of insight could give you the edge. You can track the zeitgeist with Wordtracker.



1 facebook 6653
2 hotels 5985
3 youtube 2893
4 craigslist 2317
5 google 2248
6 yahoo 1704
7 facebook login 1642
8 myspace 1484
9 ebay 1347
10 yahoo mail 1071
11 aquarius 1006
12 facebook.com 929
13 yahoo.com 863
14 hotmail 801
15 gmail 752
16 you tube 666
17 spring picnic ideas 634
18 mapquest 610
19 hotmail.com 468
20 home depot 460





Diffrence b/w portal & website


A web site is a destination in its own right. It is an end point for the visitor. The creators have built the site to keep you there.

A portal on the other hand is not a destination as such. Rather it is more like a bus terminus, signposting users onwards to other places. A portal differs from a web site in that it can be regarded more as a meeting place or gathering point for visitors to commence surfing to a set of pre-determined locations.

An example of a web site could, for example, be beer-widget.com, the company site of a beer widget-making company. A portal is a site like digital-stuff.com, a site that's dedicated to music, movies and online gaming.


A portal finds the information for the user whereas on a website the user has to search for it. A portal displays all the content in one place while information is usually dispersed across a website. A portal uses a consistent framework for presenting the information in a standard way. The services available through the portal are all designed to fit within a standard portal framework. This consistency makes it easier to learn and use these services. On the other hand, there is a learning curve for users of typical website to get familiar with all the browsing capabilities. The information presented in a typical web site is usually general and intended for a wider audience.

sitemap

A site map (or sitemap) is a list of pages of a web site accessible to crawlers or users. It can be either a document in any form used as a planning tool for web design, or a web page that lists the pages on a web site, typically organized in hierarchical fashion. This helps visitors and search engine bots find pages on the site.

While some developers argue that site index is a more appropriately used term to relay page function, web visitors are used to seeing each term and generally associate both as one and the same. However, a site index is often used to mean an A-Z index that provides access to particular content, while a site map provides a general top-down view of the overall site contents.


Site maps can improve search engine optimization of a site by making sure that all the pages can be found. This is especially important if a site uses a dynamic access to content such as Adobe Flash or JavaScript menus that do not include HTML links.

Google introduced Google Sitemaps so web developers can publish lists of links from across their sites. The basic premise is that some sites have a large number of dynamic pages that are only available through the use of forms and user entries. The Sitemap files contains URLs to these pages so that web crawlers can find them. Bing, Google, Yahoo and Ask now jointly support the Sitemaps protocol.


Since Bing, Yahoo, Ask, and Google use the same protocol, having a Sitemap lets the four biggest search engines have the updated page information. Sitemaps do not guarantee all links will be crawled, and being crawled does not guarantee indexing. However, a Sitemap is still the best insurance for getting a search engine to learn about your entire site.

XML Sitemaps have replaced the older method of "submitting to search engines" by filling out a form on the search engine's submission page. Now web developers submit a Sitemap directly, or wait for search engines to find it.

XML (eXtensible Markup Language) is much more precise than HTML coding. Errors are not tolerated, and so syntax must be exact.




Sunday, January 30, 2011

Google Webmaster Tools


Google Webmaster Tools is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize visibility of their websites.
It has tools that let the webmasters:
  • Submit and check a sitemap
  • Check and set the crawl rate, and view statistics about how Googlebot accesses a particular site
  • Generate and check a robots.txt file. It also helps to discover pages that are blocked in robots.txt by chance.
  • List internal and external pages that link to the site
  • See what keyword searches on Google led to the site being listed in the SERPs, and the click through rates of such listings
  • View statistics about how Google indexes the site, and if it found any errors while doing it
  • Set a preferred domain (e.g. prefer example.com over www.example.com or vice versa),

The list of inbound links on Google Webmaster Tools is generally much larger than the list of inbound links that can be discovered using the link:somewebsite.com search query on Google itself. Google is tight lipped about the discrepancy. The list on Google Webmaster Tools includes nofollow links that do not convey search engine optimization authority to the linked site. On the other hand, the list of links generated with a link:somewebsite.com type query are deemed by Google to be "important" links in a controversial way.

bing webmaster

According to the information provided at the time, “After the Bing launch, we reached out to the webmaster and SEO communities to see how we could improve the Webmaster Tools. Your feedback was very consistent: you wanted more transparency to see how Bing crawls and indexes your sites, more control over your content in the Bing Index, and more information to help you optimize your sites for Bing.” That’s the word from Anthony M. Garcia, Senior Product Manager for Bing Webmaster Tools.



Bing Webmaster Tools

Microsoft launched Bing Toolbox which includes Bing Webmaster Center Tools, after the new search engine Bing was launched over a month ago.
As webmasters, you can submit your site’s sitemaps to Bing.com, validate your website’s robots.txt and view your web site’s statistics (Crawl issues, backlinks and outbound links) via Bing Webmaster Tools.
You can also monitor multiple sites via your Bing Webmaster Tools account, as long as you verify your site’s ownership by including the authentication code either as an HTML page or within your META tag.
Bing’s Toolbox site also offers you:
  • Bing’s whitepaper
  • The ability to submit a new website to Bing
  • The Bing API and PowerToys related to Bing’s API
Bing’s Webmaster Tools would prove to be more valuable to webmasters if:
  • Microsoft can ramp up Bing’s search market share
  • New features (geographic targeting and preferred domain) and more reports (e.g. top search queries) can be added to Bing’s Webmaster Tools
Google has been offering similar but more advanced tools to webmasters since 2006. The Google Webmaster Tools have been improved with more newly added features this year.
The redesigned Bing Webmaster Tools provide you a simplified, more intuitive experience focused on three key areas: crawl, index and traffic. New features, such as Index Explorer and Submit URLs, provide a more comprehensive view as well as better control over how Bing crawls and indexes your sites. Index Explorer gives you unprecedented access to browse through the Bing index in order to verify which of your directories and pages have been included. Submit URLs gives you the ability to signal which URLs Bing should add to the index. Other new features include: Crawl Issues to view details on redirects, malware, and exclusions encountered while crawling sites; and Block URLs to prevent specific URLs from appearing in Bing search engine results pages. In addition, the new tools take advantage of Microsoft Silverlight 4 to deliver rich charting functionality that will help you quickly analyze up to six months of crawling, indexing, and traffic data. That means more transparency and more control to help you make decisions, which optimize your sites for Bing.


Use the Bing™ Webmaster tools to improve your site's SEO, submit your sites and XML-based Sitemaps to Bing, get data on which pages of your site have been indexed, backlinks, inbound links and keyword performance.

If you are a webmaster you probably heard of Google Webmaster Tools, a centralized solution for managing your sites in Google's index.

 both Yahoo and Bing have their own versions called Yahoo SiteExplorerand Bing Webmaster Central.


Who is a Webmaster? 
Webmaster is a person responsible for maintaining a website. For a large website, this could be a person managing many web developers and web designers. For a small website or blog, this could be website owner or blogger.

What are Webmaster Tools?
Webmaster tools let a webmaster access and analyze information, statistics, and issues about website. Webmasters can see useful information such as Search Engine Rankings, Pages indexing, Keywords information, External and internal links to website. Webmaster can than use the information to take corrective actions.
What is Yahoo Webmaster tools account called?
While Google and MSN call the account Webmaster tools account, Yahoo call it Site Explorer account. It just takes few minutes to add the website to yahoo, and it is totally worth the time.

Thursday, January 27, 2011

A/C detail


https://www.linkedin.com/secure/login?session_full_logout=&trk=hb_signout
Manisha Malviya
email : Manisham.aerosoft@gmail.com

A/C detail


http://w3.twitter.com/
name: Manisha Malviya
user id : Manishaaerosoft@twitter.com
password:
email : Manisham.aerosoft@gmail.com



http://w3.youtube.com/
email : Manisham.aerosoft@gmail.com
user name : Manishaaerosoft
location: India
Date of birth:
password:

A/C detail


For twitter a/c
name: Manisha Malviya
user id : Manishaaerosoft@twitter.com
password:
email : Manisham.aerosoft@gmail.com
=========================================
For youtube a/c
email : Manisham.aerosoft@gmail.com
user name : Manishaaerosoft
location: India
Date of birth:
password:
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For myspace a/c
First Name:  Manisha
Last Name: Malviya
Email: Manisham.aerosoft@gmail.com
Password:

Wednesday, January 26, 2011


Platforms

Social media marketing which is known as SMO Social Media Optimization benefits organizations and individuals by providing an additional channel for customer support, a means to gain customer and competitive insight, recruitment and retention of new customers/business partners, and a method of managing their reputation online. Key factors that ensure its success are its relevance to the customer, the value it provides them with and the strength of the foundation on which it is built.


Software tools

Several companies are now providing specialized tools and platform for social media marketing. Popular tools include:
Sysomos - Social media monitoring and analytics provider
Sysomos

Type social media software
Founded 2007
Founder(s) Nick Koudas, Nilesh Bansal[1]
Headquarters Toronto, Canada
Services social media analytics, social media monitoring


Hubspot - Inbound social media marketing
HubSpot is based on the idea that permission or inbound marketing (e.g. appearance in a search engine results page (SERP) at the moment a prospective customer is searching on a term related to your product) is more powerful than interruption or outbound marketing (e.g. TV advertisements that interrupt a person at random who wants to watch the show not an ad). Their products help customers use and measure internet marketing techniques such as social media, blogging, and search engine optimization (SEO).

Type Private

Industry Internet Marketing
Web Analytics
Online Marketing
Founded June 2006
Headquarters Cambridge, Massachusetts
Key people Brian Halligan, CEO & Founder
Dharmesh Shah, CTO & Founder
Jim O'Neill, CIO
Mike Volpe, VP Marketing
Mark Roberge, VP Sales
Yoav Shapira, VP Engineering
David Stack, CFO
Jonah Lopin, VP Customer Services



social media marketing


Social media marketing is a recent addition to organizations’ integrated marketing communications plans. Integrated marketing communications is a principle organizations follow to connect with their targeted markets. Integrated marketing communications coordinates the elements of the promotional mix;advertising, personal selling, public relations, publicity, direct marketing, and sales promotion. In the traditional marketing communications model, the content, frequency, timing, and medium of communications by the organization is in collaboration with an external agent, i.e. advertising agencies, marketing research firms, and public relations firms. However, the growth of social media has impacted the way organizations communicate. With the emergence of Web 2.0, the internet provides a set of tools that allow people to build social and business connections, share information and collaborate on projects online.
Social media has become a platform that is easily accessible to anyone with internet access, opening doors for organizations to increase their brand awareness and facilitate conversations with the customer. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns

WordPress Widgets (WPW) is like a plugin, but designed to provide a simple way to arrange the various elements of your sidebar content (known as "widgets") without having to change any code. The Widgets SubPanel explains how to use the various Widgets that come delivered with WordPress, and the Widgets page at Automattic explains how to 'widgetize' themes and plugins.


This page contains the technical documentation of the WordPress Widgets API (Application Programming Interface). The intended audience for this information includes WordPress theme authors, plug-in authors and anyone who would like to write a stand-alone widget. This document assumes a basic understanding of PHP scripting.

A widget is a PHP function that echoes string data to STDOUT when called. To turn such a PHP function into a Wordpress Widget it must be registered as such. This is done using a PHP callback (a Pseudo-Type in PHP documentation) that is registered by a WordPress Widget API function.

WordPress


WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

WordPress is an open source Content Management System (CMS), often used as a blog publishing application, powered by PHP and MySQL. It has many features including a plug-in architecture and a template system. WordPress is used by over 13% of the 1,000,000 biggest websites.
It was first released on May 27, 2003, by Matt Mullenweg as a fork of b2/cafelog. As of August 2010, version 3.0 had been downloaded over 12.5 million times.
WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing and with fewer users.

5 blogger


Posterous (Web-Based, Free)
Posterous aims to be an absolutely no-fuss and zero-stress way to blog. You don't need to sign up, you don't need to know any code, you don't need to know how to do anything but send an email to set up your own Posterous blog and start sharing your ideas and media. Simply email post@posterous.com from any email account and Posterous will create a Your Name Posterous.com blog for you.

4 blogger


SquareSpace (Web-Based, From $8 per month)
SquareSpace is a commercial blogging platform with packages ranging from $8-50 per month. One of the nice things about their pricing schedule is that it's based almost entirely on volume and not on the idea that the lower tier members don't deserve all the cool toys the premium members get. Aside from a few features, mostly focused on volume and big site management, the user experience from the smallest users to the biggest power users is consistent. SquareSpace's strongest focus is on making good blog design easy for design/coding newbies. They've built their system around a modular design so building a brand new blog is as easy as snapping the pieces you want together.

3 blogger


WordPress (Web-Based, Free)
WordPress is a popular open source blogging platform along the lines of the venerable Swiss Army knife. As a WordPress user, you have the option of setting up a WordPress blog on your own server (for free) or creating a WordPress-hosted blog at WordPress.com.

bloggers


Blogger: is a popular and free blogging service owned by
Google. Blogger's big draw is ease of use and nearly instant setup.
You can go from blog-less to publishing your first post in under 15 minutes thanks to its extremely easy setup process. Blogger supports drag-and-drop template editing, dynamic updating, geo-tagging for location-based blogging, and easy publication from editing tools like Google Docs, Microsoft Word, and Windows Live Writer. Blogger supports up to 100 users, so if you grow your blog beyond single editorship you can expand without any hassle.

Tuesday, January 25, 2011

A blog (a blend of the term web log



Journalism
News · Writing style
Ethics · Objectivity
Values · Attribution
Defamation
Editorial independence
Journalism school
List of
journalism articles
Areas
Arts · Business
Entertainment
Environment
Fashion · Medicine
Politics · Science
Sports · Technical
Trade · Traffic
Weather · World
Genres
Advocacy · Broadcast
Citizen · Civic
Collaborative · Community
Database · Gonzo
Investigative · Literary
Muckraking · Narrative
"New Journalism"
Non-profit journalism
Online · Opinion
Peace · Photojournalism
Visual · Watchdog
Social impact
Fourth Estate
Freedom of the press
Infotainment · Media bias
Public relations
Yellow journalism
News media
Newspapers · Magazines
News agencies
Alternative media
Roles
Journalist · Reporter
Editor · Columnist
Copy editor
Meteorologist
News presenter
Photographer
Political commentator
Category: Journalism
v · d · e
A blog (a blend of the term web log)[1] is a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog.
Most blogs are interactive, allowing visitors to leave comments and even message each other via widgets on the blogs and it is this interactivity that distinguishes them from other static websites.[2]
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability of readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (Art blog), photographs (photoblog), videos (video blogging), music (MP3 blog), and audio (podcasting). Microblogging is another type of blogging, featuring very short posts.

general synopsis




Manisha Malviya


Manisha AeroSoft


===========================
E mail Synopsis for  Training Engineer
--------------------------------------
Manisha Malviya
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Please make following Official email ids :
==================================
Time In :
================================
On Line Assistence :

Gtalk :  Manisham.aerosoft@gmail.com
aerosoft.Manisham@gmail.com

Y!  : Messenger:Manisham.aerosoft@yahoo.com
aerosoft.Manisham@yahoo.com

Rediff:Manisham.aerosoft@rediffmail.com
aerosoft.Manisham@rediffmail.com

MSN:Manisham.aerosoft@hotmail.com
aerosoft.Manisham@hotmail.com

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common password for all
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940mani693sha

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Autoreply:  [ Pl activate in all ids ]
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Regards,

Manisha Malviya [MCA]
AeroSoft Corp
E mail : Manisham@AeroSoft.in
www.aerosoft.in
www.aerosoft.co.in
www.aerosoftorg.in
www.aerosoftorg.co.in
www.aerosoftcorp.in
www.aerosoftcorp.co.in
www.aerosoftseo.com
On Line Assistence :
Gtalk               : Manisham.aerosoft@gmail.com
Y! Messenger :  Manisham.aerosoft@yahoo.com
Rediff Bol        :  Manisham.aerosoft@rediffmail.com
MSN               :  Manisham.aerosoft@hotmail.com
Blog                :  http://Manishaseo.blogspot.com/
===========================================
Manisha Malviya
House No : c-946 Sukhliya
City : Indore
State : M.P.
Country : India
Ph nos : 9406937379
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Send this copy to :
csg.aerosoft@gmail.com,
csg.aerosoft@rediffmail.com,
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Time Out :
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